SEO and Google Ads for roofers, pool builders, deck builders and remodelers
We help local homeowners planning big projects find you. One program covers it: a custom website, an AI receptionist, Google Ads and your Google Business Profile. Month one is free while we build, then $1,997 a month.
- Spend
- Reconcile platform charges
- Inquiries
- Review calls and forms
- Qualified leads
- Apply the agreed criteria
- Booked jobs
- Confirm with your team
Actual reports use your agreed scope and reporting period.
Four connected workstreams. One acquisition system.
Websites, local SEO, website SEO and paid acquisition work together in one program. We measure accepted and qualified inquiries, then keep later sales outcomes separate.
Website Design
Conversion-first websites built around your customers' pain points and buying triggers, not flashy animations.
Local SEO
Build an accurate local presence with useful service information, genuine reviews, and inquiry tracking.
Website SEO
Technical SEO, useful content and local authority work that strengthen the website and presence you own.
Google Ads
Paid campaigns planned around the services, area, and budget you agree, with ongoing search-term and lead-quality review.
Know what you’re buying.
Clear scope. Clear reporting.
Real clients. Project examples.
Explore portfolio websites and the customer decisions behind their service pages, project evidence, and inquiry paths.
to the work.
Built by people who actually understand your business.
We help established home service businesses turn their services, completed projects, and local knowledge into a clearer online presence. Paid campaigns support near-term lead generation; eligible plans also build the website and organic content you own.
When you work with SF Web Tech, you're not handed off to a junior. The founder is in the weeds on every project, on every strategy call, and reading every monthly report before it goes out.
How we get you more leads.
A four-step process for generating qualified inquiry opportunities and measuring what becomes a customer.
- STEP 01
Discovery
A free 30-minute call to audit your current presence, understand your market, and map out what growth looks like for your specific business.
- STEP 02
Strategy
We study your competitors, the keywords real customers search for, and your conversion gaps, then build a custom game plan.
- STEP 03
Execution
Our team builds and improves the agreed assets and campaigns. You focus on prompt follow-up and closing qualified opportunities.
- STEP 04
Reporting
Monthly reporting connects qualified inquiries, source records, media spend and delivered work. Later sales stages stay separate when the evidence is available.
This is what your
inbox should look like.
Campaigns can generate different kinds of inquiries. We review the requested service, area, contact information, and duplicates before counting a lead against your agreed minimum. The inbox shown is an illustration.
- MCHOTMichael Chen2m agoRequest: Patio lighting installHi, I'm looking for a quote on installing deck lighting around my new...
- SWNEWSarah Williams14m agoPool deck rebuild estimateWe'd like to get an estimate for replacing our pool deck. Timeline...
- DRHOTDavid Rodriguez38m agoFull roof replacement quoteStorm damage inspection came back today, need a quote for a full...
- JPNEWJennifer Park1h agoKitchen remodel consultationSaw your work online and would love to chat about our kitchen...
- TAURGENTTom Anderson2h agoRoof leak, need urgent quoteWe have a leak after last night's storm and need someone out...
- LMHOTLisa Martinez3h agoCustom home build consultationWe just closed on a lot and would love to talk through a full...
- RKNEWRobert Kim4h agoGeneral contractor consultationLooking for a contractor to manage a whole-house renovation, prefer...
Past clients.
Their own words.
Videos from Sohail’s channel covering earlier website and AI Cold Leads work. Titles identify the original context; these are not testimonials for the current contractor packages or a promise of results.
Not another generic
marketing agency.
Our program focuses on established US home service businesses. We plan around the services you want to sell, the area your crews can cover, and the evidence needed to count a qualified lead.
- Direct access to the founder, no account manager runaround
- Website, campaign, and local-search work in one agreed plan
- A dedicated strategist who actually knows home services
- Transparent monthly reporting, you see every number
- 35 qualified leads in 90 days, guaranteed in writing
- Spend
- Reconcile platform charges
- Inquiries
- Review calls and forms
- Qualified leads
- Apply the agreed criteria
- Booked jobs
- Confirm with your team
Actual reports use your agreed scope and reporting period.
- Search
- Agreed service + location
- Coverage
- Check across the actual area
- Context
- Record date and device
- Outcome
- Connect visibility to inquiries
Actual reports use your agreed scope and reporting period.
- Source
- Campaign or organic page
- Service + area
- Check against your scope
- Evidence
- Call, form, or message record
- Status
- Qualified, pending, or excluded
Actual reports use your agreed scope and reporting period.
The Founding Partner Program.
Month one is free while we build, with no setup fee. From month two it is $1,997 a month, all in. Billing starts in month two whether or not every piece is finished, and the full system is live within 3 to 4 weeks. The first 90 days of paid service are months two to four.
Founding Partner Program
One builder per city. A complete lead system for high-ticket builders, built and run for you.
- Custom website
- AI receptionist
- Call tracking and live lead dashboard
- CRM and follow-up automation
- Google Business Profile management
- Google Ads management
- SF Crew AI team
- Reporting
- At least 35 qualified leads in 90 days, guaranteed
- Founding Partner price locked for as long as you stay
Application based. The first 90 days of paid service are the commitment.
| Included | Typical price if bought separately |
|---|---|
| Custom websiteBuilt for your trade and your city. Hosting and management included. | $7,500 one time |
| AI receptionistAnswers every call 24/7, qualifies the homeowner, books the estimate and texts back missed calls. | $400/mo |
| Call tracking and live lead dashboardEvery call and form with its source, in one place. | $150/mo |
| CRM and follow-up automationPipeline, automatic follow-up on open quotes and review requests. | $300/mo |
| Google Business Profile managementProfile management and weekly posting. | $750/mo |
| Google Ads managementSetup and weekly management. Ad spend is paid to Google. | $1,250/mo |
| SF Crew AI teamAI assistants for quote follow-ups, review replies and posts. | $500/mo |
| ReportingLive dashboard, a short weekly update and a monthly report. | $250/mo |
| Your priceAbout $50,700 of value in year one: a $7,500 build plus $3,600 a month. | $0 in month one, then $1,997/mo |
At least 35 qualified leads in your first 90 days of paid service. If we deliver fewer, you choose: we keep working with no monthly fee until we deliver the rest, or you leave with the website and every lead and get back $171.17 for each lead we did not deliver.
Google Ads spend is separate and paid directly to Google, at least $1,500 a month. Your market may need more. Included usage: 2 tracking numbers and 500 AI receptionist minutes a month. Extra minutes are $0.25 each.
Frequently asked questions
How long until I see results?
How does the 90-day lead guarantee work?
Is there a commitment?
I already have a website. Can you fix it?
What industries do you work with?
How do I get started?
Pick a slot, or send a message.
Two ways to reach us. Use whichever feels easier. Both go to Sohail.
Pick a time that works for you.
View Sohail's live availability and confirm your free strategy session through the secure AgentFlow booking page.
- Choose from live availability
- Receive your meeting link automatically
- Get email and SMS reminders
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Tell us about your business.
We'll reach out within 1 business day with concrete next steps.
Let's grow your home service business.
One builder per city, 3 new builds a month. Month one is free while we build, then $1,997 a month.
Lead-gen plays for home service pros.
The actual tactics we use on client engagements, straight to your inbox. Real numbers, no recycled LinkedIn fluff, no spam.
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- Real client numbers and what worked
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